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  1. Overview
  2. Getting Started
  3. Basics

Basics

  • What is D2C Lab?

    What you’ll learnD2C Lab is a single workspace where you can take a product from raw idea → launched without juggling spreadsheets, notes, WhatsApp threads with suppliers, and scattered links.What D2C Lab doesD2C Lab keeps your product idea, validation, p ...

  • The D2C Lab workflow in one page (Idea → Launched)

    What you’ll learnA simple, end‑to‑end view of how a product moves through D2C Lab—from a rough idea to a launched product.The workflow (quick version)Capture the idea → add a product idea (manual or from a URL)Validate it → use checklists to confirm deman ...

  • Stages explained (Raw → Launched + Killed)

    What you’ll learnWhat each stage means in D2C Lab, when a product moves to the next stage, and how Killed works (it’s not deletion).Why stages matterStages are the backbone of D2C Lab. They help you:see where every idea stands at a glance,avoid working on ...

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